PORTFOLIO AND CLIENTS | javonnemorgan

Experiences

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Event | Marketing 6.2017

Yves Jadot Restaurant Group

Yves Jadot Restaurant Group is home to some of NYC's most awarded cocktail bars - "Raines Law Room", Dear Irving and home to Imbibe's 2016 Bartender of the year "Meaghan Dorman" As part of the Yves Jadot Restaurant Group "The Bennett" in conjunction with Perrier hosted a Master Mixology lesson with Meaghan Dorman.

Key Role

Account Manager - Event Producer

Event Execution Responsibilities

Perrier Account Manager

Manage the budget, billing, POS, and cases for overall production of event

Partner with owner Yves Jadot and his marketing team to execute seamless event

Prospect guest, social media influencers, and culinary socialites for two time exclusive event

Objectives

Increase awareness of clients bar program and craft cocktails at this specific restaurant group location

Actively implement menu programs, displays where possible, and custom drinks for purchase

Key Highlights

1,000 + impressions

Culinary Influencers brand education of Perrier as a brand

Key Account 75% volume increase over LY

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Event |

Master Mixology at The Bennett

Experiential | Marketing 10.2015

Belvedere Vodka x Bond 007 "Spectre"

Polish luxury vodka brand Belvedere teamed up with the Bond franchise to become the signature spirit for the film. In celebration of the movie premiere, intimate private launch parties were hosted throughout the New York Metro area. Belvedere 007 SPECTRE special edition bottles featuring the iconic gun barrel and 007 gun logo was the highlight of the event. "Excellent choice Mr. Bond"

Key Role

Event Manager

Event Execution Responsibilities

Act as brand ambassador / company liason for the MHUSA Belvedere brand team.

Promote the movie release "Spectre"

Post event reporting and evaluation.

Objectives

Partner with Director of Food and Beverage to drive sales for the James Bond drink of choice "Belvedere 007 Martini".

Curate event to bring the touch, twist, and style of Belvedere Vodka.

Key Highlights

Consumers Reached:75

Event resulted in a record breaking night for glasses of dirty martini's sold with Belvedere Vodka in terms of dollar sales!

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Event | Regency Hotel "Spectre" Movie Launch

Event |

Hotel Amercicano

La Pascine

Experiential | Marketing 5.2016

French Tuesdays x Perrier x Hotel Americano

Key Role

Account Manager

Event Execution Responsibilities

Perrier Account Manager on site ensuring brand presence and strong sales

Host VIP clients of the Nestle Water North America Portfolio

Liaison between the agency Selavi Global and Nestle Waters North America brand activation manager

Objectives

Leverage French Tuesday's events (Selavi Global) relationship to promote possible brand rollout at Hotel Americano as an official partner alongside Nestle Waters North America

Key Highlights

Secured distribution of Nestle Waters North America portfolio at the trendy hot spot boutique Hotel Americano

Exclusive still and sparkling water for Hotel Americano produced events, in room dining, and restaurants

200 + Perrier curated cocktails sold

Increase of NNS for Perrier as a brand in the New York Metro area

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Interview |

In the Studio with Diego Binetti

Contributor | Fashion 12.2015

Massimo Magazine

Massimo Magazine is a online Fashion, Beauty, and Style Magazine. On this project, I worked as a freelance fashion editor liaising with the Massimo.com creative director to capture the story behind Contemporary's Crowned Head Diego Binetti during NYFW FW2015. Diego Binetti is a high-fashion collection aimed at the jet setting woman of the world, known for his abstract prints and mixtures of texture.

I met with Mr. Diego inside the uber posh Chelsea New York apartment showroom, and got up close and personal on his inspiration behind his LOVE SS16 collection, NYFW FW15, and his thoughts on social media. Inspiring interview with Diego and his team, take a read!

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Experiential | Marketing 08.2015

Veuve Clicqout En Route Tour New York

The Veuve Clicquot National Tour traveled to more than 20 cities nationwide, hosting parties at the hottest on premise accounts. Events included live music, lawn games, a photobooth, letter writing, champagne, food pairings and more.